Despite recent controversies surrounding content moderation on social media platform X, the NFL has announced that it will continue advertising on the platform. NFL Chief Media and Business Officer Brian Rolapp stated that the league will not stop supporting X because of its large fan base present on the platform.
The recent incident where the platform allowed a harmful anti-Semitic message has sparked concerns about free speech and reasonable limits on content. The criticism of allowing harmful viewpoints under the guise of free speech has raised questions for advertisers and potential impacts on user base.
The NFL is considering whether to support X financially and indirectly endorse its approach by purchasing ads there. However, so far, the league has remained firm in its support of the platform.